Is It Still Paint?Benjamin Moore Paints

Pinellas Paint & Benjamin Moore

Is It Still Paint?

Technology isn't something most people think of when it comes to paint, but that's just what Benjamin Moore is so great at doing. Benjamin Moore invents products that are great at turning heads and even make you rethink what paint can do.

Benjamin Moore has been producing quality paint since 1883 and is the No. 1 choice of paints for the nation's top interior designers year after year.  Whether you are painting the interior of your home or the exterior, Benjamin Moore has the quality paint product and the color selection to find inspiration to create your masterpiece.

Pinellas Paint offers unparalleled color and product advise and has been stocking and mixing Benjamin Moore paint for decades.  Products such as Aura Interior & Exterior, and Regal Select Interior & Exterior offer remarkable durability and the most advanced ways to bring color to life for your interior or exterior products. 

Benjamin Moore Aura Waterborne Interior Paint

Benjamin Moore Aura Paint View more info

Aura Interior Paint delivers remarkable durability and offers the most advanced way to bring color to life.  Using the Benjamin Moore exclusive Color Lock technology, Aura paint brings you discernibly richer, truer color.   Visibly thicker, Aura Interior Paint covers like no other - even in the deepest shades.

Available in Matte, Eggshell, Satin, and Semi-Gloss Finishes.


  • Zero VOC (according to EPA Method 24)
  • Extreme hide and coverage
  • Mildew resistant
  • Color Lock technology for exceptional color
  • Stains wash off easily
  • Paint & Primer together
  • Seamless touch-ups



 Color Lock - The New Standard In Paint Color Which Makes Aura Unique

 How To Prepare Walls For Painting: Featuring Aura

 Interior Painting Techniques: Featuring Aura

Benjamin Moore Aura Waterborne Exterior Paint

Benjamin Moore Aura Paint View more info

Aura Exterior combines the outstanding advantages of our proprietary resins and Color Lock® technology to deliver rich, full color and unprecedented durability. Aura protects against cracking, peeling, and fading and is also mildew and stain resistant. Aura Exterior is available in thousands of colors.

Available in Flat, Low Lustre, Satin, & Semi-Gloss Finishes


  • Extreme hide and coverage
  • Color Lock technology for exceptional color
  • Superior fade resistance
  • Superior adhesion
  • Easy to apply with brush, roller or spray
  • Mildew resistant
  • Resists cracking, peeling, blistering and dirt

Benjamin Moore Regal Select Waterborne Interior Paint

Benjamin Moore Regal Paint View more info

Regal Select offers the premium performance and smooth application you've come to expect from our classic paint, with the added benefits of cutting-edge new technologies. Thanks to our proprietary waterborne resins and zero VOC colorants, Regal Select is both a paint and primer in one advanced formula.

Available in Flat, Matte, Eggshell, Pearl, & Semi-Gloss Finishes


  • Paint & Primer Together
  • Easy Application
  • Highly Washable
  • Zero VOC (according to EPA Method 24)
  • Low Odor
  • Excellent Hide
  • Provides a Mildew Resistant Coating

Regal Select Exterior High Build

Benjamin Moore Regal Paint View more info

Regal Select Exterior High Build is a premium waterborne acrylic paint tinted on our proprietary Gennex colorant system. It offers a thick, high-build formula engineered for optimum hide and fewer coats. With easy application by brush or spray, this coating offers excellent flow and leveling and the superior performance you expect from the Regal name for your exterior projects.

Available in Flat, Low Lustre, & Soft Gloss Finishes


  • Durable finish resists fading, cracking, and peeling
  • Excellent flow and leveling
  • Easy application
  • Mildew resistant even in humid conditions


Benjamin Moore Color Tools View Paint Color Selection Tools


Master List of Safety Data Sheets (SDS) US English


Go to top